Friday, March 19, 2010
K. Preliminary Task: Planning materials
MY ORIGINAL IMAGES
PLANNING MY COLLEGE MAGAZINE - AUDIENCE RESEARCH
Explain the research that you undertook as part of the planning for your college magazine and contents page. Discuss how you went about researching your target audience (using a questionnaire and informal interviews). You could also discuss the results of the questionnaire and how these influenced what coverlines, features and regular items you planned for your magazine. You could also show a picture of some students to illustrate your audience profile.
TEXTUAL ANALYSIS OF 'THE NATIONAL STUDENT MAGAZINE' COVERPAGE
Click on the cover image to read my analysis of The National Student Magazine.I have mixed views on the effectiveness of this cover for a student audience. The rest of the class thoght likewise. Whilst the picture effectively suggestsyouthful fun, the layout and font choice for the coverlines look amateur.
Preliminary Task: Finished products
College Magazine
A) A denotative/connotative analysis of your front cover page(use the analysis checklist to help you with this). This section should clearlyexplain why your products are appropriate for your target audience. Use Flickr toannotate you pages for denotations/connotations.
B) An explanation of what you think is successful about your products,and what you think is less successful. Consider colour scheme, font choices,choice and quality of images, props, lighting, coice of features and regulars,type of language used, style and choice of masthead, layout, graphic elements.Include critical/valuable feedback from your target audience.
C) An account of what you have learnt and what new skills (e.g. photographyand Photoshop) you have developed as a result of undertaking this PreliminaryTask. Try to be detailed here. If you have copies of draft ideas, use these to showhow your ideas developed.
Main task planning work
You must have blog entries for the following areas:
1. My initial ideas for a new music magazine.
2. Research into existing media products – analysis of 3 front covers and at least two contents pages and double page spreads. Analysis should cover target audience as well as forms and conventions. At least some of the analyses should be done using the “add note” function in Flickr, and linked to from your blog, with a caption saying “click on the cover image to see my analysis of it”.
3. Research into chosen target audience for own products. Could be questionnaires, interviews, etc. Present your audience profile like the ones in the IPC Media Packs - take a look here: http://www.ipcadvertising.com/resource/479g0glri86b0dwxnzafpayr.pdf
4. Scans of paper drafts of early ideas for own products and for own photographs.
5. Samples of early drafts of pages to show the development of your ideas - could be as .jpegs or screenshots.
6. Prop lists and other evidence of organisation of own photographs.
7. Own photographs – at least four, originals, not altered in any way except for orientating correctly.
8. Mood boards for ideas regarding graphics, colours, fonts and images (see my mood boards as samples, below.
1. My initial ideas for a new music magazine.
2. Research into existing media products – analysis of 3 front covers and at least two contents pages and double page spreads. Analysis should cover target audience as well as forms and conventions. At least some of the analyses should be done using the “add note” function in Flickr, and linked to from your blog, with a caption saying “click on the cover image to see my analysis of it”.
3. Research into chosen target audience for own products. Could be questionnaires, interviews, etc. Present your audience profile like the ones in the IPC Media Packs - take a look here: http://www.ipcadvertising.com/resource/479g0glri86b0dwxnzafpayr.pdf
4. Scans of paper drafts of early ideas for own products and for own photographs.
5. Samples of early drafts of pages to show the development of your ideas - could be as .jpegs or screenshots.
6. Prop lists and other evidence of organisation of own photographs.
7. Own photographs – at least four, originals, not altered in any way except for orientating correctly.
8. Mood boards for ideas regarding graphics, colours, fonts and images (see my mood boards as samples, below.
Skills Development
Looking back at your preliminary task (the college magazine task)
what do you feel you have learnt in the progression from it to full product?
Grab some frames from both tasks and put them on the blog and show what you know about photography, layout, fonts and modes of address/writing that targets a specific audience.
You could also consider:
• Audience appeal (choosing a design concept and type of feature article)
• Your need to research existing texts/magazines
• Your need to master the technology/software
• Your need to seek feedback and share creative ideas
• Your need to be attentive to detail• Focus on written skills/journalism
Technologies
What have you learnt about technologies from the process of constructing this product?
List the programs and other technology you have used and what you learnt from using them. Your written text need only be minimal. You could include reference to all the online and computer programs you have used such as flickr, blogger,Photoshop, etc.You could also consider: lighting, planning, skills development, re-drafting and time management.
List the programs and other technology you have used and what you learnt from using them. Your written text need only be minimal. You could include reference to all the online and computer programs you have used such as flickr, blogger,Photoshop, etc.You could also consider: lighting, planning, skills development, re-drafting and time management.
addressing my audience
How did you attract/address your audience?
Use Flickr's annotation tools to highlight the ways in which your magazine links to other similar magazines in order to attract the particular audience you have previously identified.Your annotations will refer to genre conventions, use of music, and what you have identified as the Unique Selling Point of your imaginary magazine.
Use Flickr's annotation tools to highlight the ways in which your magazine links to other similar magazines in order to attract the particular audience you have previously identified.Your annotations will refer to genre conventions, use of music, and what you have identified as the Unique Selling Point of your imaginary magazine.
Target Audience
Who would be the audience for your media product?
Take a photo or find an image online of a representative of your target audience member and an explanation of what kinds of taste they might have- where they would shop, what music they would listen to, what their favourite TV programme would be, etc. Write a few lines on why they would buy your magazine (e.g. How do the coverpage and coverlines attract them? What about the masthead and prmises on hte cover? etc)
Take a photo or find an image online of a representative of your target audience member and an explanation of what kinds of taste they might have- where they would shop, what music they would listen to, what their favourite TV programme would be, etc. Write a few lines on why they would buy your magazine (e.g. How do the coverpage and coverlines attract them? What about the masthead and prmises on hte cover? etc)
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